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Get the expert view on the top trends for travel brands, smart tactics for effective public relations & brand building, and travel industry news.

Aer Lingus named an airline partner for ITV’s The X Factor Celebrity 2019

The Irish carrier is providing flights for the contestants and crew of The X Factor Celebrity shows for the third year running.

Why failing to adapt takes down even the biggest of brands

Travel brand communications and airlines expert, Paul Charles, reports on the failure to adapt which resulted in the collapse of Thomas Cook.

Le Sirenuse launches Dolce Vitality wellness retreat in Italy

Wellbeing holidays in Italy don’t get more stylish than Dolce Vitality at Le Sirenuse hotel. Discover the ultimate fitness and detox retreat.

Sand art celebrates the 148th Open in Northern Ireland

For the love of art, golf, and Northern Ireland. Tourism Ireland celebrates the 148th Open with stunning artwork crafted in the sand.

Celebrating Sauna Day in Finland 2019

It's a steamy business. The Finnish Ministry for culture and education is calling for all Finns to take a sauna on Sauna Day 2019.

Glenapp Castle launches magical Hebridean Sea Safari

Who fancies a bit of glamping, seafood and a wee dram of whisky? Glenapp Castle is the place for a great Scottish adventure.

Wizz Air launches direct flights from London to Turku for summer 2019

Experience the magic of summer, culture, and food in Turku, Finland’s original capital city.

Mount Cinnamon Resort hosts new culinary festival in Grenada

Spices, Chocolate, and Rum! Mount Cinnamon Resort in Grenada announces its first Spice Island Culinary Adventure in partnership with UK chef and food influencer Will Torrent.

Roseate Hotels & Resorts opens ‘House’ at the Roseate Reading

The Roseate Reading unveils 'House' - its luxurious new rooms and suites, a new Aheli Spa and an in-house patisserie and boulangerie.

How the airline industry is going plastic-free

The drive to substantially reduce single-use plastic has been embraced by many of the world’s leading airlines with the launch of new on-board initiatives.

Kyubi Japanese restaurant opens at The Arts Club in London

For the love of Japanese food – the new-look Kyubi restaurant at the Arts Club is set to be the place for sashimi and sushi in London.

Lengishu luxury lodge opens in Kenya

Introducing Lengishu - the luxurious new exclusive-use family home at the heart of the Borana Conservancy, the country’s most successful rhino sanctuary.

Sri Lankan hoteliers unite to launch #LoveSriLanka campaign

Join us in support of the #LoveSriLanka campaign to help the nation’s people recover and get its tourism back on track.

Giant human shamrock in London marks St Patrick’s Day 2019

Going green! The PC Agency worked with Tourism Ireland to organise a pop-up stunt in Trafalgar Square to declare London ‘Open for St Patrick’s Day 2019.’

Does the travel industry offer equal opportunities for women?

In honour of this year’s International Women’s Day, we investigated equal opportunities and talked to women high flyers in the travel industry.

Beachspoke adds a charming new Cotswolds homestay

Beachspoke, the UK's leading curated collection of design-led homestays, has added its first luxury property with swimming pool to its Cotswolds portfolio.

FlightGlobal appoints The PC Agency to launch Cirium

Big on travel data? Read all about the brand that keeps the world of travel in motion.

The key reasons why flybmi collapsed

Airline industry expert, Paul Charles, reports on the rise and fall of the low-cost airline brand.

oneworld celebrates its 20th anniversary in high style

Travel Bright – oneworld adopts a bright new brand positioning and launches exciting new initiatives as the alliance turns 20.

How hoteliers can spot Intagrammers with fake followers

Many hoteliers report being inundated with emails from 'influencers' requesting freebie stays. Discover how to ensure you only entertain the pros.

The perennial power of truly great public relations

PR has not only evolved with the digital age, but it's also as vital and valuable as ever with media relations remaining integral to successful campaigns. Check out The PC Agency Travelogue 2018, celebrating a year in standout coverage.

Smart conservation saves rhino and gorillas in Rwanda

Discover how Rwanda is successfully protecting its rare species and taking progressive steps in conservation. A rare good news story...

Aer Lingus’ winning airline PR partnership with The 2018 X Factor

Discover the art of securing powerful brand partnerships, and what we did to ensure that Aer Lingus and The 2018 X Factor were the perfect PR match.

A Black Friday deal for a holiday dream come true

Fancy snapping up a holiday home in the Black Friday sales? This could be the coolest deal ever…

Aer Lingus’ AerClub Celebrates its One Millionth Member

Aer Lingus’ travel rewards programme, AerClub, is the largest in Ireland and offers exciting benefits in the air and on the ground.

The Hut at Colwell Bay closes after record season

This Isle of Wight seafood restaurant has become the go-to destination for the finest lobster and peachiest sea views.

Ski Solutions launches the ultimate James Bond experience

Get the lowdown on the coolest ski action and luxury ski holiday options for 2018/19.