Press Release - 1st August 2016  

The PC Agency launches and announces purchase of admired travel consultancy Angel Publicity

Angel founder Emma Cripwell to join The PC Agency as MD

The PC Agency will represent airlines, hotels, tourism boards, spas, tour operators, cruiselines and restaurants

The PC Agency, newly formed by award-winning former BBC journalist, Eurostar and Virgin Atlantic Communications Director Paul Charles, has bought Angel Publicity, one of the most admired companies representing top-end hotels, tour operators, villa specialists, restaurants and spas in the UK and internationally.

The combined new company aspires to be the ‘go-to’ consultancy in the travel and lifestyle sector representing airlines, hotels, tour operators, tourism boards, spas, cruiselines and restaurants. Respected clients include The Pig Hotels, Lime Wood, Portetta, COMO Hotels and Resorts, Le Sirenuse, La Sultana Hotels, The Arts Club, Hartnett Holder & Co, The Wild Rabbit, Bamford Haybarn, Tourism New Zealand, Tourism Ireland, Aer Lingus, Finnair, Visit Finland, Silversea, Monaco Tourism, Peligoni Club, Kamp Collection Hotels, Oliver’s Travels, ITC Hotels, Lower Mill Estate and Blue Chip Holidays.

The PC Agency will offer deep knowledge of the travel and lifestyle sectors based on years of expertise from its team in the airline, hotels, cruiseline and tourism board areas. The consultancy offers core consumer and corporate public relations, business development and branding advice, as well as crisis communications and social media/website services.

Paul Charles commented: “I’ve always wanted to create the best team possible in this sector and combining great colleagues at The PC Agency with Angel Publicity is a real dream. Emma Cripwell and her team are hugely admired by the best journalists and hoteliers alike. Together, we’ll be able to offer in-depth consultancy to the finest hotels, airlines, tour operators, tourism boards and cruiselines based on years of experience, crucially in-house as well as agency-side.”

Emma Cripwell added: "I feel extremely flattered that Paul Charles has chosen to acquire Angel Publicity.  Having tracked Paul's career over the past few years, he is one of the few people within our industry who has the same working ethos as Angel. Together, our respective client list offers traditional and social media, and future partners, a huge variety of stories, respected products and industry-leading figures. We aspire to create a “go-to” consultancy which offers not only the finest advice but also a vibrant atmosphere for our teams, clients and journalists to enjoy.”

The senior team at The PC Agency includes Associate Director Philip Allport, formerly a Media Relations Manager at British Airways, and Account Directors Sarah Potter, Charlie Dyer and Sarah Puddle. The team of 21 people is based in London’s Notting Hill.

Paul Charles created The PC Agency after co-founding his previous agency, PCC, and before that was COO of LEWIS PR; Communications Director for Sir Richard Branson at Virgin Atlantic, and held the same role at Eurostar. Before that Paul worked as a radio and TV presenter at BBC News, where Paul reported for programmes globally, including BBC Radio 4’s Financial World Tonight, Today, Money Box, Inside Money and BBC World Service World Business Report.

Paul has won several awards for his PR and crisis communications work, including being named PR Week PR Professional of the Year and in the Evening Standard’s Most Influential Londoners list.

Emma created Angel Publicity in 2011, having previously worked in a freelance capacity for Western & Oriental Travel.  Prior to that Emma was at Ann Scott Associates where she handled the publicity for Mandarin Oriental London, Oberoi Hotels and Greaves Travel.  After graduating Emma spent two years in the publicity department of Berry Bros & Rudd.


For more information, visit  

For media enquiries, contact Paul Charles or Emma Cripwell

via or via 020 7768 0001

The PC Agency is located at: 99c Talbot Road, London, W11 2AT.

Paul Charles

The PC Agency, 99C Talbot Road, London, England, W11 2AT